The New Competition: Insights for Jiu Jitsu from Start with Why

In Simon Sinek’s Start with Why, Sinek explores how businesses and organizations thrive by focusing on their purpose rather than getting caught in endless battles for market share. At El Dorado Hills Jiu Jitsu, these ideas resonate deeply with how we approach training, competition, and community.

Competing Against Yourself

Sinek emphasizes that true success doesn’t come from beating others—it comes from staying true to your “why.” In Jiu Jitsu, this aligns with the idea of personal growth over external validation. While competition is a valuable tool for testing skills, the real opponent is often yourself:

Improving consistency: Did you show up on the tough days?

Measuring progress: Are you better than you were last month?

Focusing on fundamentals: Have you deepened your understanding of key techniques?

At El Dorado Hills Jiu Jitsu, we encourage our students to embrace these questions, ensuring that their journey on the mats is driven by internal motivation rather than external comparisons.

Infinite vs. Finite Games

Sinek contrasts finite games (with set rules and winners) with infinite games (focused on continued growth and contribution). Jiu Jitsu is both. While tournaments are finite, the art itself is infinite—there’s always something new to learn, refine, or teach.

Our gym embodies this infinite mindset. Whether you’re a white belt mastering escapes or a black belt honing subtle details, the path never ends. It’s about engaging with the process, not just chasing medals.

Inspiring Through Purpose

Organizations that succeed inspire people by sharing their “why.” For us, our “why” goes beyond teaching techniques—it’s about building confidence, resilience, and a supportive community. This purpose drives everything we do, from kids’ classes teaching life skills like bravery and humility to adult classes that foster camaraderie and personal growth.

Applying These Lessons

Here’s how you can bring the lessons to your Jiu Jitsu journey:

1. Define your “why”: Why did you start training? Why do you keep showing up? Keep this purpose front and center.

2. Focus on improvement: Compete with the person you were yesterday, not the person across the mat.

3. Celebrate the journey: Remember, the medals and belts are milestones, not destinations.

At El Dorado Hills Jiu Jitsu, we aim to create an environment where everyone is inspired to keep growing—on and off the mats. Whether you’re preparing for your first competition or simply looking to improve your fitness and mindset, let your “why” guide the way.

Want to explore this mindset for yourself? Join us on the mats and discover how Jiu Jitsu can align with your purpose.